If you're an artist trying to make any sort of money by selling your jewelry, self-promotion is key. But let's face it, talking about yourself can be tricky — what do you say, whom do you tell, how do you show off without sounding like a show-off?
Press releases are one of the most tried and true ways to drum up excitement, and possibly publicity, about your work.
We get our fair share of press releases here at Art Jewelry. And let me tell you, from someone on this side of the equation, we're grateful for them. Seriously. There's a lot going on out there, and unless it's brought to our attention we in the press might miss some of the good stuff.
If you've never dabbled in press releases, the folks over at Etsy have written up a great entry with all sorts of tips and information about press releases. It's part of their Storque section, which has tons of other fun and useful articles and information for artists and creators.
Happy self-promoting!
~Addie~